Graphic Design I

GRA-167

Graphic Design I is an introduction to graphic design using the Macintosh platform. Emphasis will be placed on the creative use of software to solve a series of commercial and graphic design problems. Students also engage in basic hands-on exercises to generate images and typography to be incorporated into various graphic design layouts and/or formats. This course was formerly DGM 167.
Credit (with a grade of C or higher) or concurrent enrollment in GRA 100 or instructor consent.
Students will:

1. Describe shortcut techniques to achieve various artistic effects

2. Explain visual design

3. Recognize the expressive capabilities of digital imaging

4. Explain how to use software for making complex and well-designed artistic solutions to problems

5. Incorporate the use of text in combination with images

6. Illustrate the potentials and limitations of current equipment and software as an artist tool

7. Apply program techniques to: create new files, save files, and print files of images

8. Utilize the graphic tools in the manipulation of images

9. Exhibit proficiency with the text tools

10. Justify their methods and procedures in solving assignments in writing and orally in critiques both individually and in groups

11. Propose solutions to classroom assignments

12. Employ individual and group (teamwork) approaches to creative problem solving

13. Recognize the complexity and planning involved in the creation of computer-generated art

14. Gain an appreciation for the beauty of computer generated images

15. Recognize the expressive capabilities of computer-generated images

16. Recognize the artistic capabilities of the computer as a tool in the creation of images

17. Include detail while creating or manipulating images

18. Recognize the question of ethics in the manipulation of images

19. Demonstrate basic use of the Macintosh computer, keyboard, and mouse

20. Exhibit proficiency with navigating within programs such as Painter, Photoshop, Microsoft Word and InDesign

21. Utilize basic functions to create, assemble, edit, and fine-tune full page visually complex art designs, as well as layouts integrating computer art with text

22. Demonstrate the use of selection tools and techniques to: choose an image, copy an image, and manipulate an image

23. Demonstrate the use of graphic design techniques

24. Demonstrate the use of image creation techniques

25. Demonstrate the use of Paint tools

26. Employ basic painting and drawing tools and menus to create and manipulate complex images.

27. Customize painting and drawing tools for individual expression

28. Demonstrate the use of the graphics tools

29. Create images with the computer that are a personal expression or a creative solution to a given problem.

30. Demonstrate the use of page layout concepts

31. Create both simple and complex images as individuals or as part of a group to illustrate ideas

32. Apply learned concepts about the software to resolve artistic problems individually and in groups

I. Course Introduction

A. Syllabus Review

i. Guidelines: Absences, tardiness, late projects, grading process, teaching process

ii. Grading based on: computer skills used, concepts and ideas, and elements of art and design

iii. Teaching will be lectures, demonstrations, step-by-step practice, reading, researching and computer work time

iv. Requirements: projects, readings, class participation

v. Materials: photo paper pack (8.5 by 11), sketchbook (or three-ring notebook), Zip disk, textbooks

B. Course Introduction

i. Instructor introduction, student introductions

ii. Discussion of computer setup, equipment, and student network login

a. Computer: on-switch, monitor, hard drive, mouse, CD drive, keyboard

b. Printers and paper: Ink jet, laser, paper quality and sizes

iii. Discussion of software

a. The program interface and window

i. Views

ii. The toolbox

iii. The options bar

iv. Input and output

v. The palettes

b. Basic file functions: new, open, save, close, page setup, print, quit

c. Basic editing functions: undo, cut, copy, paste

d. Files and file formats

iv. Lecture and demonstration of basic computer, hardware, and software

v. Hands-on step-by-step practice on basic computer, hardware, and software

II. The Look of Computer Art

A. Computer Art compared to the traditional arts of drawing, painting and photography

B. The touch and look of the computer's image

C. Survey of computer art

D. Historical overview of the development of computer art

III. Making Art

A. Discussion on the principles of art and design

B. Building an image from scratch

i. Creating new files and images

a. Working with graphic tools

i. Drawing with stylus or menu tools

ii. Painting via the computer

iii. Using the paint tools

b. Filters and image manipulation

c. Layering

d. Black and white images

e. Color images

f. Combining imagery

g. Introduction to scanning: lecture, demo, and step-by-step scanning an image

h. Modifying existing tools to alter the image

ii. Selecting images and parts of images

a. Introduction to the selection and editing tools: lecture, demo, step-by-step

b. Basic selection and edit commands

iii. Working with InDesign tools

a. Introduction to the InDesign: lecture, demo, and step-by-step

b. Working with grids and layouts

c. Using the Text tool

d. Placing text and images with InDesign

C. Modifying existing images

i. Review of scanning: lecture, demo, and step-by-step

ii. Introduction to image size and resolution, scanning and selection tools: lecture, demo, and step-by-step

iii. Acquiring images and selecting parts of images

iv. Using the graphic tools

a. Review of the paint tools: lecture, demo, and step-by-step

i. Using the paintbrush tool

ii. Brush strokes

iii. Using the pencil tool

iv. Pencil strokes

v. Review of the text tool: lecture, demo, and step-by-step

a. Review the text tools

i. Placement of text and graphics review

ii. Special effects with text

b. The importance of titles and images

c. Creating text with Microsoft Word

d. Review of text and image placement: lecture demo, and step-by-step

e. Text wrap, margins, and gutters

D. Review on using the principles of art and design

IV. Artistic Theory, Production, and Analysis

A. Compare and contrast the strengths and weaknesses of the computer as an artistic tool

B. Ethical concerns in the manipulation of images

C. Discussion of technical and conceptual approaches to various artistic challenges

D. Analysis of student work from both a formal approach and content orientation

E. Discussion of the production processes of computer artists in contemporary practice

F. Discussion of artist's marketing for commercial and fine art

i. Commercial uses of text and graphics

G. Discussion of professional standards and development of student's portfolio

H. Discussion of exhibition standards and procedures

I. Discussion of student work for professional portfolio development